How to Recover from Any Google Penalty
Search engine traffic is very important for all online business. Achieving high
rankings in Google is not very easy, so many SEO expert and marketers are
pushing the link-building process to high. Consequently, many websites or blog
are being penalized for breaking Google’s guidelines.
There are over 500,000 manual actions are
being started each month by Google. It’s not at all. There are large number of
websites are being penalized by algorithmic updates for example Penguin and Panda.
Near 25,000 website owners are submitting a reassessment request every month.
So, only 5% of penalized site owners are trying to recover their rankings.
So if you
have a website that has received a manual or algorithmic penalty? Don’t be
anxious, I’m going to show you how to recover your lost rankings and traffic.
Why You get penalty from Google
When you
will see a traffic crash, you’ll have to detect what caused it. There are main two
kinds of penalties you can get. The first one is a manual case from Google’s
spam team, and the other one is an algorithmic penalty.
1. Manual
case - If your
website was penalized by a manual act, go to Google Webmaster Tools and check
any new notifications. Hear you can see an example of an abnormal links
message:
 |
| Pickup from any Google Penalty |
If you don’t received a warning messages on inbox, that is
the cause of your traffic drop.
2.
Algorithmic Penalty
– For identify what category of algorithmic penalty your website has, you will
have to compare the time period when you lost traffic with the date when a new
algorithmic update happened. For this method, you can check Google Algorithm Variation
History.
To up to
date with all of the latest changes to Google’s search algorithm, you will do the
following:
Hunt Matt Cutts on Twitter. Here you see all declare of the new changes.
Hunt Google Webmaster on YouTube to find tips about SEO.
The most trendy
algorithmic updates are Panda, which paying attention on content quality, and
Penguin focused on backlinks and anchor
text allotment.
Which Back links Are Bad for Your Website
Low- class
links can get your website penalized. These types of backlinks can be a possible
threat to your rankings:
01. If you
have backlinks from this websites which are breaking Google’s guidelines, you must
need to remove them. You can easily check if which website is de-indexed from
Google by doing a easy search from the site:mywebsite.com.
02. Avoid
duplicate content, they are typically low quality’s site, so you should avoid
having links from such websites.
03. Backlink’s must be related to your. Google
gives a countless value to relevancy. Having links from that sites which are
completely unrelated to your website can raise a red flag. So be careful to creat
back link.
04. Google hates spammers. If your Comments or
forum posts are violate Google rule for that reason your website will get
penalized from Google team.
05. Avoid Backlinks from low quality’s directories
or social bookmarking websites.
06. Avoid having links from sidebars, footers,
and widgets.
07. Google is adjacent to sponsored content which passing
PageRank. If you want to sponsor your services on a blog, use a nofollow feature
for your links to keep your rankings secure.
08. Don’t
hide text or links from by using CSS.
09. Don’t
use Links from adult, cloaking, doorway pages or gambling websites.
Above 90% of
Google penalties are interconnected to your website’s backlink profile. If you
have a lot of low-quality backlinks, you will be losing your rankings in
Google.
If you have
a disciplined website and you want to learn more about it read Google’sWebmaster Guidelines.
How to Recover Your Rankings
Now you will
have to examine your website’s backlinks and identify the caused of your
rankings to drop.
When you
identify the links, and then try to remove them. But how, I will show you how
you do all of this:
How to Find All of Your Backlinks
At first, go
to Google Webmaster Tools, in the left menu, click on Search Traffic then
select Links to Your Site for download all of the backlinks recognized
by Google.
In the module,
click on More to see all of the backlinks. For export all of your
backlinks, click on Download latest links:
Now, you
have got all of the backlinks from Google Webmaster to your preferred SEO tool.
You can use any tool you like for your SEO metric of links. Be careful using
tools that promise to automatically identify low-quality backlinks, because you
might end up rejecting some of your most excellent backlinks.
How to Identify the Bad Backlinks
I recommend
a tool called Monitor Backlinks. Now I will show you how use it to identify
the bad backlinks on your websites. After connecting with your Google Analyticsaccount and importing your links from Google Webmaster Tools, you can see all
of the backlinks on your website.
Now hear you
see the backlinks that are dofollow. These links are passing PageRank, and Matt
Cutts has said that they overlook the backlinks with a nofollow attribute.
On the right side of your Monitor , click on the
thumbs up icon to view all of your dofollow backlinks:
You will focus
on the 199 backlinks that are dofollow and power your rankings in Google. To identify
the low-quality ones, you first will look at the links that have over 100
external backlinks per page. For this, click on “Filters” and select
“External”:
Now you can
see the correct number of external links each page has:
Now, you can
manually verify each backlinks, and detect the bad ones. Usually, backlinks are
coming from blog comments. Now I will show you real examples of low-quality
backlinks with a high number of external links.
This is a
sample of comments module with hundreds of spam links:
The above
website has all the elements of a low-quality website, so I don’t want to be
connected with this because, it’s not related to my website and has a very poor
contain.
You can find
all of your backlinks which have zero PageRank. To see these links, go to
Monitor Backlinks, click on “Filters,” then decide “PageRank,” and then select
“Domain - 0”:
Then verify
these backlinks manually and make a decision which ones are not related to your
website and harm for your rankings
Apply for Removal of the Bad Links
When you are confident that a link is harmful for your
Google rankings, try to cut off it. The following easy step you can do this:
1. Create an email with your request to
remove a link.
Try to use your company email address (kkhan@knowledgeinfi.com) not a free email (kkhan@gmail.com)
provider. Try to prove to the webmaster that you own the website. Don’t use stupid
words like Dear webmaster or Dear brother. Then find the website owner’s name, Try
to make it easy for them to understand where your link is located. Don’t spam
the site proprietor by emails. One request is enough.
Now take a look bellow sample latter:
2. Find the webmaster’s contact details.
Mainly all websites have a Contact us or about
us page. There you can find the site owner’s name and email address. If
these pages are missing, it’s more difficult to find the contact details.If you
face such problems, you can use Whois.com to find their email address. Just
type the website name whose contact details you are trying to find,then check
for: “Administrative Contact Email.”
3. Send your requests to remove the bad links
on your website.
These are some possible situation will happen. Such as Your
link will be removed. Your email will be overlooked. In this situation, you
will have to disavow the total domain. I’ll show you how to do it.
Disavow the Remaining Bad Links
Now I show how you can easily create a disavow report:
Go to Monitor Backlinks, in the backlinks page, click the
settings button on the right corner, and add tags to all of the links you could
not delete. You be able to use a simple tag like “disavow.” Go to Filters, then
click on “Tags” and select “Disavow”. Hear you can see a list with all of the
backlinks you have tagged.
Now, you can simply make a disavow report that you can
submit to Disavow Links Tool. For this, click on “With all” and choose “Export”:
Now need to upload your file to Google Disavow for submit
the report.
It generally takes 2-3 weeks for the report to be procedure,
and then take a look in your rankings.